After the tepid reception that my last two proposed company logos received, I decided to pivot from a generic, geographic name to a descriptive name that means something about the way I think about game design.

What do you think?

What do you think?
Personally, i think the text could use some pizzaz, and the logo in general makes me think of educational products that I'd see on an elementary school shelf, but I do like it better than both of the previous.
ReplyDeleteI gotta say, I'm not a fan. It's not very iconic, as the previous commenter said the text is very plain, and small relative to the picture - which is a line drawing...
ReplyDeleteOkay, maybe the logo isn't exciting, but I'm really in love with the name. Any ideas for a different logo?
ReplyDeleteA real artist could do a better job, but how about something like this?
ReplyDeleteDan, I'm looking for something more economics-themed. The name "Visible Hand" is a reference to Adam Smith's "Invisible Hand". The graphic you linked feels more like an Illuminati theme.
ReplyDeleteDo you have any ideas for an economics theme?
I think the name is pretty good.
ReplyDeleteBut I don't think you want an economics-themed logo. You're not starting an economics company, you're starting a /game/ company. I think you want a logo that is either game-themed, or game-economics-themed. At a minimum, I don't think you want a graph as your logo.
Random ideas:
A hand hovering over, or holding, a pawn.
A hand moving a pawn on a track.
A hand pointing down at a die, as if forcing a particular face to show (ie, the visible hand is actively suppressing the influence of luck)
A hand pulling a particular card from a fanned display of cards.
(This one is hard to explain) -- a bar graph, showing, as it were, the "price" of several game-related items -- a black cube, a white barrel (octagonal cylinder), a blue meeple, etc. Over the graph, a hand with the finger extended, pointing down to one of the bars (probably the biggest?)
I got the reference, but you're thinking along the wrong lines. Logos are a form of marketing. Marketing is about creating ideas that stick in people's heads. A logo that evokes your name is good branding. See here for some examples.
ReplyDeleteDan, that link is extremely helpful. I am going to have to think about the logo some more. The name, however, is definitely locked.
ReplyDelete